Ari Ratner 38 connecties

New video

EA Madden NFL 2010Looking very much forward to working Draft day. Check out the site next Saturday, April 25th.Madden NFL 10 meer »

BIG NEWS...

I am moving to Orlando, FL this Sunday and start work next Tuesday. More information to come... meer »

The Value of Conversations vs. Mass-Messaging

If you read my last post, you'll see a great example of an agency focused on creating conversations through Social Media rather than blasting a message out to a larger number of consumers. When it comes to a smaller event, like the one Iris was communicating about, it makes a lot more sense to have... more »

The Value of Conversations

I recently read about an initiative that one of my VCU Brandcenter classmates, Luis Carranza implemented at his agency, Iris Digital. The shop, based out of London, experimented by bypassing traditional advertising and focusing on social media to engage its audience for a party sponsored by Sony... more »

Transparency: The Latest Buzz Word in Business

Pronunciation: tran(t)s-'par-&n-sEFunction: nounInflected Form: plural -cies: thequality or state of being transparent: easily seen through, recognized, or detected: manifest; obvious: open; frank; candidConsidering my youth in terms of professional experience, I am unaware of how... more »

Path101.com Launches Today.

For those of you who have followed my blog since its start knows that during my last semester at the VCU Brandcenter I worked on an assignment for path101.com. Path101 bills itself as Community Powered Career Discovery. Basically, it wants to help you figure out the career path you would find most... more »